marcoms

Marketing
As an integrated marketing communications business, The Galaxy offers accurate and up-to-date marketing advice to assist you in the planning and executing of successful marketing communication campaigns.

Targeting the all important marketing mix of the 4“P’s” - Product, Price, Place and Promotion, our focus remains heavily concentrated on understanding your needs and current position, as well as predicting your future requirements. With this in mind, we will create a proposition to generate a strategic advantage in the market place and effectively promote your ideas, services or products.

The use of conceptual development, corporate and product naming, value propositions, brand architecture and brand communications can be incorporated within any of these strategies.

A full spectrum of marketing communications services are available, including:
• Advertising
• Corporate Communications
• Direct Marketing
• Promotions & Incentives
• Online Marketing

Communications
At The Galaxy, we concentrate on developing the right communication and message design that is created to effectively increase awareness, interest and inform both internal and external audiences.

Media Relations
The Galaxy can provide strategic advice on the most appropriate media communications and techniques available.

Once the initial communications plan has been formulated, The Galaxy will then match a suitable media specialist to the job and engage their services, to write and distribute all media releases, liaise with key journalists and monitor and follow up on the generated media coverage.

Internal Communications
At The Galaxy we know that maintaining open lines of communication are essential in any successful business.

Drawing on our extensive experience in implementing communications programs involving leadership initiatives, road shows, newsletters, incentives and online information, we can recommend ways to communicate more effectively with employees and key internal audiences.

We can offer assistance to organisations who wish to develop and implement proven communication techniques that will inspire their employees and key stakeholders, such as members, shareholders and franchisees.



Click here to see our extensive Marcoms project portfolio