Portfolio - Case Studies

UNIVERSITY OF NEW SOUTH WALES, VENUES AND EVENTS

Market Position
thinkPOD is a new creative space in Sydney CBD, designed for brainstorming and strategy sessions, in an innovative, relaxed environment.

Project

Rebranding of the former AGSM venue. To market thinkPOD to a new clientele and achieve initial bookings for the venue.

Galaxy Role

Strategy development, creative for DM pack and electronic mail (eDMs), print, database management and promotional items.

Target Audience

Event Managers, Marketing Managers, Executive Assistants and PR Managers

Achievement

Booked out two information breakfasts and generated considerable venue bookings and enquiries.

 

 

 

STANDARDS AUSTRALIA

Market Position
The Australian Internation Design Awards promotes Australian design globally

Project

Promote the international nature and increase profile in the community

Galaxy Role

Creative, direct marketing, copywriting, database building, digital emails

Target Audience

Designers, Marketing Managers, Brand Managers, Product Managers

Achievement

"The Galaxy quickly understood our brand and assisted us in making major inroads into a new area of our market. They provided a friendly and professional service, which was well managed and approached with the creativity our stakeholders have come to expect in everything we do."
Stephanie Watson, Manager, Australian International Design Awards - Standards Australia